Scenario Co., Ltd. is one of the leading companies in Thailand’s entertainment industry, boasting a team with over 30 years of extensive experience. The company is fully equipped with both on-ground and online media capabilities. Additionally, it owns the Muangthai Rachadalai Theatre, Thailand's premier multipurpose theater, renowned as the best of its kind in the country.
Scenario Co., Ltd. originated as a spin-off from Exact, a subsidiary of the GMM Grammy Group, in 2004. Under the leadership of Mr. Takonkiet Viravan, the company was established with the goal of producing high-quality and innovative entertainment that sets itself apart in the industry.

Scenario

Scenario's success is driven by our dedicated team of professionals who bring a wealth of experience and passion to every project.
20
years on the road to success
We leverage our creative marketing strategies to deliver targeted and impactful campaigns, ensuring maximum reach and brand recognition for our clients.
We are committed to fostering strong relationships with our clients, audiences, and sponsors,

The beginning of Scenario Company dates back to 1991, when it branched out from Exact Co., under the GMM Grammy Group, led by Mr. Takonkiet Viravan. The company was established with the objective of producing high-quality and innovative entertainment. It started with the production of renowned television sitcoms such as Pentor and Ban Nee Mee Rak.

What has propelled Scenario to the forefront of Thailand’s entertainment industry is its pioneering and continuous creation of timeless stage musicals. These include iconic productions such as Fah Jarod Sai: The Musical, See Pan Din: The Musical, and Mae Nak Phra Khanong: The Musical.

Today, Scenario has expanded and diversified its production scope into various areas, including establishing the Muangthai Rachadalai Theatre, bringing world-class musicals to Thai audiences, organizing concerts and events, providing custom event management services, operating acting camps, investing in the international entertainment industry, and producing content for online platforms. ​

Letter from Our Founder

At Scenario Co., Ltd., we are committed to creative marketing solutions that address our clients' challenges by enhancing brand awareness and effectively reaching target audiences. Our goal is to be the leader in live performances and theatrical productions, offering world-class standards. We also strive to be a premier online content provider, delivering high-quality experiences to our audiences, consumers, and sponsors.

Our approach integrates creative marketing activities for all generations and cultural diversity, seamlessly connecting on-ground, on-air, and online platforms. Our experienced team excels in producing high-quality work within budget constraints and implementing loyalty programs that foster close brand-customer relationships. These efforts help build lasting brand recognition and love. With the potential of our talented staff, Scenario can meet the diverse needs of our clients and fans comprehensively, ensuring the quality of our work speaks for itself.

Boy Takonkiet Viravan

Founder, Scenario Co., Ltd.

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Our Leader

Mr. Takonkiet Viravan
Mr. Takonkiet Viravan
Chairman
Mrs. Kanikar Viravan
Mrs. Kanikar Viravan
Director
Ms. Boosaba Dao-Rueng
Ms. Boosaba Dao-Rueng
Director
Mrs. Somsri Preutthipan
Mrs. Somsri Preutthipan
Director
Mr. Nipon Pewnen
Mr. Nipon Pewnen
Director
Mr. Sirichai Tantiponganant
Mr. Sirichai Tantiponganant
Director
Ms. Suthasinie Busrapan
Ms. Suthasinie Busrapan
Director
Mr. Sasavat Busayabandh
Mr. Sasavat Busayabandh
Director
Mrs. Jiraporn Rungsrithong
Mrs. Jiraporn Rungsrithong
Director